About Us


Kinetoplay Inc. was formed by a group of fantasy sports industry veterans, and is led by ESPN Senior Fantasy Sports Analyst Matthew Berry - also known as the "Talented Mr. Roto." Our staff has designed and developed fantasy and other related games played by millions for companies including Yahoo!, Fox, the National Football League and ESPN.


Universally regarded as one of the leading voices on fantasy sports, Matthew Berry is ESPN's Senior Fantasy Sports Analyst. Known as the "Talented Mr. Roto," he's an Emmy winner for his work on ESPN2's Fantasy Football Now (ESPN2's highest rated show in the fall). As one of the most popular columnists and award winning podcasters on ESPN.com, he appears regularly on ESPN's most popular television shows, including Sunday NFL Countdown, Monday Night Countdown, SportsCenter and NFL Live. He is one of only five people to be in the Hall of Fame of both the Fantasy Sports Trade Association and the Fantasy Sports Writers Association. Matthew's book, Fantasy Life, debuted at #5 on the New York Times best seller list and spent two months on the list.